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Privacy Policy

Privacy Policy

This Privacy Policy outlines how we collect, use, and share your personal information when you visit or make a purchase from www.sweetestbourbonwhiskey.com (the “Site”).

PERSONAL INFORMATION WE COLLECT

When you visit the Site, we automatically collect certain information about your device. This includes information about your web browser, IP address, time zone, and some of the cookies installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products you view, the websites or search terms that referred you to the Site, and information about how you interact with the Site. We refer to this automatically collected information as “Device Information.”

We collect Device Information using the following technologies:

  • Cookies: Data files placed on your device, often including an anonymous unique identifier. For more information about cookies and how to disable them, visit All About Cookies.

  • Log Files: Track actions occurring on the Site, including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.

  • Web Beacons: Electronic files used to record information about how you browse the Site.

Additionally, when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number. This information is referred to as “Order Information.”

When we refer to “Personal Information” in this Privacy Policy, we mean both Device Information and Order Information.

HOW DO WE USE YOUR PERSONAL INFORMATION?

We use the Order Information we collect to fulfill orders placed through the Site (processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:

  • Communicate with you;
  • Screen our orders for potential risk or fraud;
  • Provide you with information or advertising related to our products or services when in line with your preferences.

We use the Device Information we collect to help us screen for potential risk and fraud (in particular, your IP address) and to improve and optimize the Site. This includes generating analytics about how customers browse and interact with the Site and assessing the success of our marketing and advertising campaigns.

SHARING YOUR PERSONAL INFORMATION

We may share your Personal Information with third parties to help us use your information as described above. For example, we use Shopify to power our online store. You can read more about how Shopify uses your Personal Information here. We also use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your Personal Information here. You can also opt out of Google Analytics here.

We may share your Personal Information to comply with applicable laws and regulations, respond to a subpoena, search warrant, or other lawful request for information we receive, or to protect our rights.

BEHAVIOURAL ADVERTISING

We use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information on how targeted advertising works, visit the Network Advertising Initiative’s educational page here.

You can opt out of targeted advertising by visiting the following links:

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: Opt-Out Portal.

DO NOT TRACK

Please note that we do not alter our Site’s data collection and use practices when we detect a Do Not Track signal from your browser.

YOUR RIGHTS

If you are a European resident, you have the right to access the personal information we hold about you and request that it be corrected, updated, or deleted. To exercise this right, please contact us using the information below.

Additionally, if you are a European resident, we process your information to fulfill contracts we may have with you (e.g., if you make an order through the Site) or to pursue our legitimate business interests. Please note that your information may be transferred outside of Europe, including to Canada and the United States.

DATA RETENTION

When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete it.

The Site is not intended for individuals under the age of 21.

CHANGES TO THIS POLICY

We may update this Privacy Policy from time to time to reflect changes to our practices or for other operational, legal, or regulatory reasons.

CONTACT US

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us at:

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